Privacy Policy

NERVE RADIO – PRIVACY & COOKIE POLICY

Last updated: 12/02/2026

1. Introduction

This Privacy & Cookie Policy explains how Nerve Radio, which is operated by SUBU (The Students’ Union at BU Ltd) as the Data Controller, (“we”, “us”, “our”) collects and uses information when you visit our website.
We only collect anonymous statistical data through Google Analytics to understand how visitors use our site.
We do not collect names, email addresses, account details, or any information that can personally identify you.

By using our website, you agree to the practices described in this policy.

2. What Data We Collect

When you visit our website, we automatically collect certain information through Google Analytics, including:

• Pages visited
• Time spent on each page
• How you arrived at the site (e.g., search engine, social media, external link)
• Device type, browser type, and operating system
• General geographic region (not exact address)
• IP address (anonymised before storage)

This information is aggregated and cannot identify you.

We do not collect:

• Names
• Email addresses
• Phone numbers
• University or student data
• Personal accounts or profiles

We do not use advertising cookies, remarketing tools, or profiling technologies.

3. Why We Collect This Data

We use analytics data to:

• Understand how people use our website
• Improve navigation, accessibility, and site performance
• Detect errors and ensure the site is functioning correctly
• Monitor content engagement

We do not use the data for marketing, advertising, or user tracking outside our site.

4. Legal Basis for Processing

Under PECR, analytics cookies are only set with your consent via our cookie banner.

Under UK GDPR, our lawful basis for processing anonymised analytics data is Legitimate Interest, as we have a legitimate interest in understanding how visitors interact with our site in order to maintain and improve it.

5. Cookies

Cookies are small text files placed on your device. We only use optional analytics cookies, which will not run unless you accept them.

5.1 Cookies We Use

Google Analytics Cookies

If you give consent, Google Analytics sets the following cookies:

All Google Analytics data is anonymised, and we do not use any Google advertising features.

6. Cookie Control

You can control cookies by:

• Accepting or rejecting analytics cookies through our cookie banner
• Changing your cookie settings at any time using the link in our website footer
• Disabling cookies through your browser settings

Rejecting cookies will not limit your ability to use the website.

7. Data Sharing

We do not share analytics data with any third parties outside of Google.
Google processes the data on our behalf under a data processing agreement and in accordance with applicable data protection law.

We do not sell, rent, or pass on any data.

Google may process analytics data outside the United Kingdom (for example in the United States). Where this occurs, appropriate safeguards such as Standard Contractual Clauses are used to protect the data.

8. Data Retention

Analytics data is stored in Google Analytics and is retained for a maximum of 14 months in line with our configured Google Analytics retention settings.

We do not store or export analytics data outside Google Analytics.

9. Your Rights

Even though we do not collect personal data, you still have the following rights under UK GDPR:

• Right of access – to know what information we hold (analytics data cannot identify you)
• Right to withdraw consent – you can reject analytics cookies at any time
• Right to object – you may object to analytics processing
• Right to erasure – analytics data is anonymous and cannot be linked back to you
• Right to complain – you have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO) if you believe your data protection rights have been breached

Because analytics data is anonymised, it cannot be connected to any specific individual.

10. Security

We use industry-standard security practices to keep all data within Google Analytics secure.
We do not store any personal data on our own servers.

11. External Links

Our website may contain links to third-party sites (e.g., social media, streaming platforms).
We are not responsible for their privacy practices.

12. Changes to This Policy

We may update this policy periodically. The latest version will always be published on this page.

13. Contact Us

If you have any questions about this policy, please contact:

Nerve Radio, operated by SUBU (The Students’ Union at BU Ltd)
Bournemouth University
Talbot Campus
Poole, BH12 5BB
Email: nerveradio@bournemouth.ac.uk